GROW YOUR STORE'S SALES WITH DANONE-THE-GO!
EXPLORE OUR EXPERT ADVICE TO GROW THESE CATEGORIES
Everything you need to drive your sales, with the latest expert advice to promote your customers' favourite brands and grow your business!
FOLLOW THESE SIMPLE STEPS
TAKE STOCK OF BEST SELLERS
Stock the right products for your customers. Keep it easy to shop. Provide the key products across all crucial categories.
CUSTOMER LOYALTY DOWN TO A T
Know what your shoppers are looking for. Cater to all different shopping missions: on-the-go, top-up shop, main shop.
SIGNAGE THAT SELLS
Make it exciting to shop in your store! Inspire shoppers with riveting design and execution.
THE LATEST SCOOP
The latest Convenience news
Aptamil's Ready to Drink Follow-on Milk for easier feeding on the go*
In Summer, many people tend to enjoy more time out and about with their little ones, including picnics and outdoor adventures. Don’t miss the opportunity for additional sales on Ready to Drink Follow on Milk 200ml and Toddler Ready to Drink 200ml, designed to help with easier feeding on the go compared to powdered formulations.
*compared to powdered formulations
Alpro Launch Brand New 500ml Formats For Two Top-Selling Varieties
Discover Alpro's new format of 500ml, in Creamy Oat and Nutty Almond flavours. Same great taste of Alpro, just in a smaller pack and smaller price!
NEW TOUCH OF FRUIT SPARKLING TICKS ALL THE BOXES FOR CONSUMERS!
Touch of Fruit Sparkling is a refreshing blend of British spring water, with delicious natural fruit flavours and light bubbles for added refreshment, brought to you by the experts at Volvic.
Delicious taste
90% agree it’s fruity, refreshing and pleasantly sparkling
Sugar-Free
Fitting the trend of consumers reducing sugar intake
Range of formats available
2 330ml single can options and 3 multipack options (4x330ml)
Can format
A convenient format that taps into new occasions
Available in three delicious flavours
Fruity Strawberry, Tropical Mango Passion and zesty Lemon & Lime
Driving category growth
Recruiting consumers who are looking to drink more water and reduce sugar intake
DRIVE FOOTFALL INTO YOUR STORE
Four ideas to get your customers in
Elevate shoppers experience
Many C-stores are attracting shoppers by investing in experience and services. You could consider strategies to drive store modernisation, creating an inviting and impactful store. Focusing on driving quality perceptions through categories such as fresh and food service could be key. Continue to innovate with exciting NPD.
Save shoppers Time
Providing clear signage will make your store more accommodating and appealing. Flexibility in opening hours and product choices based on store location will also retain more shoppers.
Attract with promotions
Money saving initiatives have been abundant recently to help cash-strapped shoppers. Offer promotions to attract shoppers who can see the value and quality credentials in your store.
Food to go
Impulse is a big shopper mission in convenience, and the food-to-go sector is growing year on year 11.3%.
WHY DANONE?
Our portfolio delivers market-leading brands and loyal customers
Pack your shelves with customers' favourites!
Danone UK & Ireland is a leading branded manufacturer in the UK market. We operate across Plant-Based products, Baby Feeding, Yoghurts and Chilled Desserts and Waters with many of our brands sitting at #1 and #2 in value sales in their respective categories. As recognisable heritage brands, a key driver of this performance is consumer loyalty. Source: Circana Value Sales, Total Market, L52W/e 25 February 2024.
Bringing health through food to as many people as possible
Our mission and purpose is to bring health through food to as many people as possible. We know that this is important for consumers, with “drinking more fluids” and “eating a balanced diet” remaining the second and third top priorities for consumers over the last 3 years.
Source: IGD Communicating Health on Shelf July 2023 Report.
Driving awareness of healthier choices
Millions of people already eat or drink our products every day but we strive to drive awareness of healthier choices amongst consumers through our portfolio, our branded marketing platforms and implementing in-store education across large retail supermarkets to small independent shop owners.
Committed to sustainability
Sustainability is a huge focus for us, as demonstrated by our B-corp accreditation. We are continually striving to meet our ambitious environmental targets, which include moving to 100% Pet in our bottles by 2025* on our Evian and Volvic brands. You can find out more on our sustainability commitments here.
*excluding caps and labels